Guess Denim White
This has been one of the first implementations of the new retail concept called, simply, white. As one can easily figure out the dominating colour of the interior is white. This background lets the collection stand out and underlines the attractivness of the famous Guess pictures.
There are many advanced technical solutions in the shop. One of them is a system of powered shelves that are suspended from cantilevers protrudning from the wall. To achieve this functionality our company had to carefully coordinate a handful of trades and companies. The effect is simple but powerful.
More White shops are coming!